LIPMOVES

starring Naima

NO…this isn’t ANOTHER desperate attempt from a current female recording artist.

Need I say names? The list would be too long to write which blatantly copy the aesthetic of the singer/songwriter Neneh Cherry.

Introducing Neneh’s baby girl, NAIMA.

LIPMOVES

An Oggy Yordanov film for What-mag.co.uk

Dir / Dop / Producer – Oggy Yordanov
Model – Naima
Stylist / Concept – Karen Binns
Make Up – Norah Nona (using Mac Cosmetics)
Music – Mr Hudson
Edited by Michaela Kesenheimer

Naima wears Hussien Chalayan and Emma Cook

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What?! Video – Why Prudence?

WHAT? MAGAZINE – #9 SEPTEMBER ISSUE from James Meade on Vimeo.

To celebrate our impending new issue launch, check out our new fashion film as a teaser for the fun to come.

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What?! Views : Lichtenstein: A Retrospect | Tate Modern

Roy Lichtenstein 1923-1997  Oh, Jeff…I Love You, Too…But… 1964  Collection Simonyi  © Estate of Roy Lichtenstein/DACS 2012

Roy Lichtenstein 1923-1997
Oh, Jeff…I Love You, Too…But… 1964
Collection Simonyi
© Estate of Roy Lichtenstein/DACS 2012

When people reference Pop Art, the two main names that will appear are Warhol and Lichtenstein. Their iconic imagery defined an era of art that up to this date, is still influential and relevant as ever. Although in it’s last week, the Lichtenstein retrospect at the Tate Modern, is without a doubt a visual treat and education in one of the pioneers of pop art. Continue reading

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What?! Fashion – The Listener by Uniforms for the Dedicated

The Listener from Uniforms for the Dedicated on Vimeo.

We’re drawn and mesmerised by this new short fashion film from Uniforms for the Dedicated. Set to a simple soundtrack, the newest collection is showcased through the form of acrobats, slowed down to show it’s intricate physicality. The title ‘The Listener’ is the title to the collection and conceptual work this season. The brand had wanted to focus on their take of the “importance and beauty of storytelling”. This video is a shining example of beauty and storytelling with modern circus men Eos, Aaron and Valia, telling their story through their acrobat art.

The brand has stated: “We choose to slow down and simply listen, believing in the correlation between inspiration, perception and real action. This way of slowing down allows us to acknowledge what is going on around and within ourselves. In today’s world of intense information flow we find this increasingly relevant.”

Uniforms of the Dedicated are a collective of artists, musicians, film makers and designers that provide inspiration for the clothing line along with stand alone projects under the creative umbrella of the brand. Not only is the video a wonderful and well shot short, but it also shows the newest collection in a beautiful and unique way, further cementing the fact that fashion film is the way forward.

David Mahoney | Online Editor | [email protected]

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What?! Film: Sundance London 2013

Sundance

Sundance has come to the capital once more following a successful turn last year. Held at the o2, Sundance offers exciting live music, along with UK premieres of independent American cinema fresh from Sundance, along with panel discussions, filmmaker Q&As and special events.

Kick starting today and running over the course of the next four days, there is plenty on offer for everyone to see, with some select tickets still available for purchase. We’d love to see everything, but click below to see what our must-see feature films are. Continue reading

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What?! Reads: As Seen in Blitz – Fashioning ’80s Style

ACC_BLITZTEXT_26(HI).indd

‘As Seen in Blitz – Fashioning ’80s Style’ is this years key publication highlighting ’80s style and culture. Featuring a wealth of text and images lifted directly from Blitz magazine, this publication celebrates the pioneering 80s magazine. Continue reading

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What?! Sounds – Music Monday 22/04

Picture 2

It feels like a busy year for music so far, with many musical comebacks happening. This week we check out the return of The Knife, Major Lazer and the Yeah Yeah Yeahs, whilst listening to the debut from Charli XCX and the most welcome comeback of all: Daft Punk. Hear what we think under the cut. Continue reading

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What?! Sounds – Introducing Slussen

Stockholm’s very own Urban Ears have created the new must have gadget to keep your party going. Classed as “the most powerful after-party weapon known to man”, please meet Slussen. Created as a piece of hardware and free software, you can now take the party wherever you wish. It’s the ultimate weekend toy for anyone up for a good time. Continue reading

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What?! Beauty – Marc Jacobs Sunshine Editions

Marc Jacobs Sunshine Editions

Marc Jacobs Sunshine Editions

As the rest of us wait for spring to finally break through into full bloom, we’re bringing a few rays of light into our lives with the new Marc Jacobs Sunshine Edition fragrances. These fragrances are fresh twists on Jacobs’ already popular fragrances. Each scent is inspired by sun-kissed pleasures. Juicy and upbeat these colourful fragrances and insanely beautiful bottles are an instant boost of summery fun. Click on the link to see more on each of these fresh fragrances. Continue reading

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What?! Loves – Saint Laurent Music Project

Saint Laurent have released this silent film showing Daft Punk as an additional face for Laurent’s music project advertising campaign. The electronic duo are currently much hyped following the announcement of their new studio album ‘Random Access Memories’ along with a sneak peak of their new single ‘Get Lucky’ (featuring the ever stylish Pharrell Williams) being shown at Coachella festival this week. Saint Laurent have also been named as responsible for Daft Punk’s upcoming stage outfits, which would explain the relationship.

Following in the footsteps of Marilyn Manson, Courtney Love, Kim Gordon and Ariel Pink, Punk add to the already controversial ad campaign, however we rather enjoy the sombre and brooding imagery from this campaign that would not have been accomplished without those named. Instead of opting for the “safer” celebrity face, Slimane has picked a set of musicians that are utterly random and unexpected as campaign models, yet who compliment and bring their own sense of edge to the brand.

Check out the campaign imagery below as we wonder who might be next…

Daft Punk

Daft Punk

Kim Gordon

Kim Gordon

Marilyn Manson

Marilyn Manson

Courtney Love

Courtney Love

Ariel Pink

Ariel Pink

David Mahoney | Online Editor | [email protected]

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